AT.10 Collections

Functional timekeeping.
Balanced by design.

Each AT.10 collection translates the visual balance of 10:10 into geometry, proportion, materials, and refined functional detail.

The first expression is AT.10 Pulse—currently in development.

First Expression

AT.10 Pulse

Pulse is a functional sport-luxury watch shaped by the visual balance of 10:10. Its identity comes from the architecture of the watch rather than a fixed display.

A ten-sided faceted case, dimensional honeycomb dial, uniform single baton markers, and a textured rubber strap bring the AT.10 philosophy into a modern everyday form.

Timekeeping

Functional Three-Hand

Case

Ten-Sided

Strap

Textured Rubber

Status

In Development

AT.10 Pulse gold and navy design
AT.10 Pulse silver and black design

Current design direction

Balance, Built In

Four details define Pulse.

The philosophy of 10:10 lives in the architecture of the watch while the display remains clear, conventional, and fully functional.

01

The Ten-Sided Case

Ten facets give Pulse its architectural identity and provide the clearest physical expression of AT.10.

02

The Uniform Markers

Twelve single baton markers create a consistent rhythm around the dial, reinforcing clarity, symmetry, and balance without giving any hour greater visual weight.

03

The Honeycomb Dial

A subtle geometric texture creates depth without disturbing the clean, symmetrical dial layout.

04

Functional Timekeeping

The hour, minute, and central seconds hands display the real time conventionally. The idea supports the function.

Pulse Colourways

Two contrasting expressions.

The current Pulse direction explores one understated monochrome configuration and one warmer, more expressive configuration.

AT.10 Pulse silver case, black sunburst honeycomb dial, and black rubber strap
01

Silver / Black

A restrained, contemporary configuration with a silver-tone case, black sunburst honeycomb dial, and black rubber strap.

Current Design Direction
AT.10 Pulse gold case, navy gradient honeycomb dial, and navy rubber strap
02

Gold / Navy

A warmer, more expressive configuration pairing a gold-tone case with a deep navy gradient honeycomb dial and matching rubber strap.

Current Design Direction

Pulse remains in development. Final specifications, finishes, pricing, and availability will be confirmed closer to launch.

Future Chapters

Beyond Pulse.

Future collections will explore new straps, materials, finishes, and limited expressions while preserving the same commitment to functional balance.

01

In Development

AT.10 Forge

A sharper evolution in steel-bracelet form, designed around architectural presence and everyday versatility.

02

Future Release

AT.10 Heritage

A calmer expression pairing the AT.10 design language with leather straps and warmer tones.

03

Reserved

AT.10 Signature

Limited pieces, special colourways, and collaborations—rare moments in the AT.10 story.

Kickstarter Launch

Follow Pulse from development to launch.

Join the AT.10 waitlist for design updates, Kickstarter news, and first availability.

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